The HVACR industry is in one of its “shoulder” seasons—a time between peak demand periods—but that doesn’t mean the action slows down. Across the state, distributors are hosting Open House events, welcoming contractors, clients, and even those who aren’t currently working with them. These customer appreciation and vendor counter days offer a valuable opportunity to meet the front-line employees responsible for processing orders, offering insights, and ensuring smooth operations as the busy season approaches.
While generating sales is certainly a key component of these events, most manufacturer representatives view them as much more than just a sales pitch. These events are a chance for education and engagement. Reps are eager to share their expertise, helping technicians become more efficient and effective in their work. They dive deep into discussions about industry best practices, covering everything from refrigerants and diagnostics to repairs, and even communication strategies for working with the end users of the products they represent.
Check out the ACprosite regional calendars for upcoming events in your area. If you’re an owner, take the time to stop by, say hello, and meet the people who handle your orders. Share the event dates with your team, and if you can, encourage them to attend and interact with the vendors. Even a short visit can provide valuable insights that could directly impact your bottom line.
Warm regards,
Peter Montana, Director, ACprosite.com
pmontana@ACprosite.com
813.417.6792