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Conditioning Air Professionals & the Industry
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12:04 am, June 24, 2024
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South Florida CE Hosts 2019 Factory Authorized Dealer Meeting

South Florida CE hosted a Bryant and Carrier Factory Authorized Dealer (FAD) meeting on February 20, 2019 at the UTC Center for Intelligent Business in Palm Beach Gardens, FL. Themed “Everything You Need for Your Business to Succeed”, the meeting provided an industry overview, VRF, ductless and unitary product updates and marketing programs.

CE FAD dealers gather in the UTC Center for Intelligent Business building
CE FAD dealers gather in the UTC Center for Intelligent Business building.

Mel Velez, CE South Florida General Manager, began the meeting by discussing where the south Florida market is headed, CE’s performance and some initiatives being undertaken to support continued growth, particularly in the parts and supplies sector.

Dave Lucas, CE Florida Director of Engineered Systems Support and VRF Products, encouraged the dealers to incorporate ductless product offerings into their businesses and announced that CE is creating installation kits for mini-splits and will be conducting two ductless training classes a month in the state this year. He also introduced the industry’s first VRF rooftop product line including rooftop air handlers.

CE representatives discussed integration of the Cor™ thermostat with United Technologies’ UltraSync® SmartHome system, announced that a new air purifier will be available soon, provided an overview of Carrier’s brand focus, and promoted this year’s motor program.

CE is reviewing the impact of population growth and shifts on the effectiveness of their geographic locations and may make some adjustments based on their findings. They are also updating the appearance of their showrooms to provide a more uniform customer experience throughout their network of branches.
Joe Muley, Senior Vice President CE Distribution, concluded the meeting by encouraging the dealers to continue forecasting and communicating their needs and thanking them for their support.

Additional photos are available here and at

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Informing & Supporting
Conditioning Air Professionals
& the Industry